Celebrating the Spirit of the American West.
Perched at the gateway to Yellowstone National Park, the Buffalo Bill Historical Center is uniquely positioned to provide a curated experience of the American West — its stories and icons, natural history, geography, geology, and mythology.
The Center's previous branding, which boasted Five Museums Under One Roof, was intimidating to visitors and failed to highlight the Center's extraordinary collections and powerful exhibits .
Mediatrope helped rebrand the institution and created an online presence that expresses their central mission — to celebrate the Spirit of the American West.
Mediatrope replaced a first generation website with an exuberant online resource. The media-rich site promotes exhibitions, events, conservation efforts, educational programs, and research initiatives, and provides tools to help visitors plan their stay.